Deep Ellum to be featured on Food Network this Friday

The Mayor of Flavortown’s team made its way to Waltham and anointed Deep Ellum as worthy of a reintroduction to the spotlight.

The Food Network’s Diners, Drive-Ins and Dives show, hosted by restaurateur and chef Guy Fieri, will feature the 467 Moody St. restaurant as part of the “Triple D Nation: Smashed and Sauced” episode airing Friday night at 9 p.m.

Fieri previously featured the former Deep Ellum Allston location in 2014, as well as its sister restaurant, Lone Star Taco Bar. The original episode required a multi-day restaurant shutdown for filming with Fieri on-site. While Fieri didn’t make the trip to Boston this time,  he does narrate the feature, which management said took a couple of hours to film  in June of 2024.

The first time Diners, Drive-Ins and Dives aired a spot on Deep Ellum it planned to feature only Lone Star, but Toste pitched Deep Ellum, a first for the show at the time. 

“The first time was a pretty big boost to business, it gets you on people’s radar,” Max Toste, Deep Ellum’s co-owner, said. “It’s national TV with an international audience. It gives you a legitimate plug, which is pretty cool.”  

Deep Ellum is part of 477 Hospitality, a restaurant group that includes two Lone Star Taco Bar locations (Allston and Cambridge) and Lenora in Portland, Maine. Deep Ellum operated in Allston for 13 years before closing in the summer of 2020, and Lone Star expanded its operation into that space. Deep Ellum reopened in March of 2023 at the current Moody Street location.

In tonight’s episode, Fieri revisits Pauli’s sandwich shop in Boston, Red Wagon Pizza Company in Minneapolis, Minn. and Deep Ellum. Chef Jose Paz shared his recipes for poutine with mushroom gravy and the “Oklahoma Onion” smash burger. Open daily for lunch and dinner with a weekend brunch menu, Deep Ellum serves up classic comfort food, creative cocktails and a wide-ranging beer list. 

What airs on Friday features just Deep Ellum. Lone Star will air in a later episode.

“What we always wanted to be was a neighborhood bar,” Toste said. “When we opened in Allston, I said I wanted ‘to open the awesomest bar.’”

The Waltham location “felt like Deep Ellum” with a similar neighborhood vibe to early 2000s Allston.

“I try to represent ourselves and be honest with what we like to do, but also with an ear to the neighborhood,” Toste said.