Waltham Fire, Police get new partners in comfort

A group of furry first responders is joining the Waltham Fire and Police departments.
Waltham-based Deciphera Pharmaceuticals on Wednesday donated more than 50 “Comfort Buddies” stuffed animals, giving first responders another way to calm children during emergencies such as house fires, medical calls and car crashes.
WFD Chief Andrew Mullin said stuffed animals have long been used by firefighters and police as a simple but effective way to comfort children.
“If we come across an incident that involves a child or special needs person, whether it be a fire, a medical incident, a car accident, the traumatic impact is weighing on their minds,” Mullen said. “The moment you give them that stuffed animal, they stop crying and focus on that.”

“We wanted to find a local charity, and the idea came up of donating to the police and fire,” said Stephanie Bryant, head of global patient advocacy and engagement at Deciphera Pharmaceuticals. “Being a part of the community, we’re always looking for options to give back, and Waltham Fire was very receptive.”
Bryant worked with Lt. Michael Murphy, WFD’s public information officer, to make the donation happen.
A group of Deciphera employees and patients assembled the stuffed animals at the company’s headquarters at 200 Smith St. and attached messages of hope and encouragement to tiny T-shirts for each animal to wear.
Firefighters can now keep a small supply in their trucks so they’re ready when a call comes in.
While the stuffed animals may seem like a small gesture, Waltham first responders said they make a significant difference during a child’s worst day, offering comfort, distraction and a reminder that someone cares.
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begs the question why would a pharmaceutical company need this kind of publicity?